Wednesday, August 17, 2011

Working to make life simple...

Why the fantastic success of the IPad? Maybe because someone said let's take the basics of what people want to do with technology and sell it for under $500...for example:
  • Show off. This means it has to be cool, and new, and an Apple since the technoGods decreed only Apple stuff is cool.
  • Do what people do all the time, and forget about doing everything. So, watch TV, check Facebook, and play games...maybe email...oh yea, surf the net. Work? Pffft....
  • Forget about interfacing with anything work related. We want this to be cool, right?
  • Dump the keyboard. This is NOT for work, remember?
Actually, I applaud this effort, even though through hyperbole I scathingly lob cow patties at the castle. Everything in our lives has gotten way too complicated. Customer service is anything but. People are afraid to do comparison shopping because of all the tricks that used to be just on car lots has spread to all industries. For example, if everyone charges the same for internet, but the difference is in undisclosed fees, how do you make a correct decision? And to save $20 a month, you have to go through the nightmare of the ubiquitous 4 hour installation window, and the hassle of setting your equipment up again. No thanks, right?

Enter the IPad. It's simple, it works 99% of the time, and you can buy it at WalMart. Life is good.